When a passionate supporter took to X to urge Luis Campos to finalize the signing of Julian Alvarez, the PSG sporting director broke his usual online silence—and with it, revealed the conditions required for the Argentinian forward to join the club.
Luis Campos, known for his measured presence on social media, didn’t shy away from the direct appeal. Instead, he used the moment to outline what PSG truly values in a player—beyond technical ability or market value.
What it takes to wear the PSG shirt
The sporting director didn’t just open the door to a potential Julian Alvarez transfer—he framed the club’s philosophy in unmistakable terms.
« Those ready to give everything for this project, for this club, will come to Paris. Those who want to take joy in playing beautiful football, with teammates, in training, and under the coach’s demands. Those who want to enjoy the City of Light, the backing of a forward-thinking leadership—not just the paycheck. Money isn’t what drives football here. Football drives the money. Perform well, play with joy, fight with everything you’ve got for this shirt, and the trophies will follow. And yes—along with them, the financial rewards. That’s the culture of merit we’ve built. »
PSG’s mindset ahead of the Champions League final
In a rare burst of transparency, Luis Campos also shared his team’s mindset ahead of the upcoming Champions League final.
« In top form. Without stress. Calm and confident in our players, our coach, the staff, and everyone working day by day to strengthen this PSG every single day. United as a team. Nothing is easy. But character—that’s what defines us. »
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